Theses/Dissertations from 2024
Factors influencing consumers intention to purchase Philippine tablea (cacao mass) product in CARAGA region, Cardian Benigno P. Ampo
An integrated marketing communications campaign for Immaculate Conception Academy of Manila - Senior High School, Pamela Bianca P. Barrios
An integrated marketing communications campaign for Stockwell Cafe + Lounge, Jeanne Ann Margaret Chua
An integrated marketing communications campaign for Global Dominion Financing, Inc., Christian Paulo O. Guanzon
The impact of celebrity endorsers to purchase intention of millennial moms in Metro Manila towards mainstream powdered milk drink, Diane Q. Guerta
An integrated marketing communications plan for Ento’s crispy liempo thins, Aleia Katrine P. Jose
An integrated marketing communications campaign for SPECS Foundation Inc., Elysha Marie C. Macatangay
Integrated marketing communications for The Masters Psychological Services, Crisvelle Rearte Ybañez
Theses/Dissertations from 2023
An integrated marketing communication campaign plan for Petron Car Care Center, Joanne Jean L. Abainza
An integrated marketing communication campaign for Iloilo Museum of Contemporary Art, Grace Dainty A. Abong
An integrated marketing communications campaign for Green Antz Builders, Inc., Jedys P. Alagon
An integrated marketing communications campaign for HearSound Healthcare Center, Christan Jeryll Alberto
An integrated marketing communications campaign for Noordhoff Craniofacial Foundation Philippines, Inc, Dun King Albesa
An integrated marketing communications campaign for De La Salle University Senior High School Manila, Francis Jerome Aquino
An integrated marketing communications campaign for De La Salle Araneta University (Integrated School program), Miguel L. Ballesteros
An integrated marketing communications campaign for Metro Market Market, John Carlo Natividad Bello
Integrated marketing communications campaign for Allianz PNB Life Insurance, Inc., Gabriel Eli J. Bilon
Integrated marketing communications campaign for BEAGIVER Ventures, Inc., Paulo P. Borres
An integrated marketing communications campaign for Infotech Development Systems (IDS) Colleges Inc. in Ligao City, Albay, Shaira Mae Vergara Cabredo
Integrated marketing communication campaign for arts design track in DLSU SHS, Ralph Anthony C. Cacal
An integrated marketing communications campaign for De La Salle University scholarship programs, Kalikasan U. Castillo
An integrated marketing communications campaign for CEMM Environmental Services, Inc., Johan Christian T. Centeno
An integrated marketing communications campaign for Vessell, Krizsa Michaela L. Cerezo
An integrated marketing communications campaign for Pineda Cybersecurity Specialist, Mary Anneth C. Cesario
An integrated marketing communications campaign for DLSU Campus Sustainability Office, Camille Ysabela Co
An integrated marketing communications campaign for JML, Amanda G. Cruz NA
An integrated marketing communications campaign for Growee vitamins, Julius Adrian F. David
Integrated marketing communications campaign for Drive Manila, Jun Angelo R. De Jesus
Extending the theory of planned behavior in the context of gen z's specialty coffee consumption in the Philippines, Jan Rafael Vincent A. Dela Peña
An integrated marketing communications campaign for Vesna Panglao conservation, Angelica Eder
An integrated marketing communications campaign for Max's Restaurant - in-house delivery channel, Brandon Keanu Ellamil
An integrated marketing communications campaign for Pocofino, March Patricia M. Eusebio
An integrated marketing communications campaign for KCurated, Jazmine Ira Fedalizo
Green is the new Black: Exploring how ethical obligation, GeWOM, and convenience shape Metro Manila Gen Z’s green purchase behavior, Gino Ray N. Garcia
An integrated marketing communications campaign for Benilde Alumni Merchandise, Erickson Edgar O. Jao
An integrated marketing communications campaign for Blue Mountain Real Estate Limited Corporation, Xueyao Liu
An integrated marketing communications campaign for De La Salle University Manila committee on national issues and concerns, Angela Beatrice C. Lleander
An integrated marketing communications campaign for CPPS Work, Shaneen Cleofe L. Lumbatan
An integrated marketing communications campaign for Takeoff Travel and Tours, Iny M. Montallana
An integrated marketing communications campaign for Ento's Lechon Belly, Beverly C. Parian
An integrated marketing communications campaign for Cochemax, Janine Veronica E. Saplagio
Theses/Dissertations from 2022
The influence of COVID-19 preventive measures and brand trust on customers’ intention to revisit restaurants in the new normal: A moderated-mediation analysis, Aileen Kristina Miranda Bernardo
The role of environmental concern and the moderating effect of socio-economic status on urban millennials' purchase intention towards sustainable shopping bags, Honey Marion M. Cabanza
An integrated marketing communications campaign for Bäckerei Life, Daryl O. Camit
An integrated marketing communications campaign for 930 Lacson, Mariel Lourdes S. Carpio
An integrated marketing communications campaign for smart water closet from HCG, Yung-Hsin Cheng
An integrated marketing communications campaign for Hydrabox H2O, Cristina Marie C. Coloma
Integrated marketing communications campaign for Paw District PH, Monica Mirjana S. Cruz
Integrated marketing communications campaign for Victory Liner Inc., Nicole Beatrice M. De Jesus
Integrated marketing communications campaign for Avila Beach Philippines, Althea D. Dela Paz
An integrated marketing communications campaign for Mambo's Lechon, Hannah Grace Encisa
Exogenous scarcity in the mind of Filipino consumers during Covid-19 pandemic, Marjorie I. Eugenio
An integrated marketing campaign for BalaiKamay, Rizza Hershey P. Fernandez
An integrated marketing communications campaign for Razza Consulting Group, Louise Irish Marie D. Hernandez
An integrated marketing communications campaign for 1740 Coffee Genesis, Shaira Marie Solis Ibas
An integrated marketing communications campaign for Lavada, Crystal Vine L. Indig
An integrated marketing communications campaign for Make-A-Wish Foundation Philippines, Lystria Felin T. Inolino
An integrated marketing communications campaign for Session Groceries, Louren A. Lacanlale
Integrated marketing communications campaign for a mental health service provider in the Philippines, Jem Abigail T. Lagao
An integrated marketing communications for Project Xandata by Secret 6, Mark Allan N. Lepatan
Search, checkout, pay, repeat: How the pandemic influences the hedonic and utilitarian buying motivation of Filipino millennials on Shopee app, Melanie Thea Macarat
An integrated marketing communications campaign for Refuse PH, Michelle Irene D. Magallanes
An integrated marketing communications campaign for Sella Uno Garage Cafe, Keeshia Camille Mangio
An integrated marketing campaign for Predator, Marlon Bongar Marcelo
I am power: An integrated marketing communications campaign for John Robert Powers' personality development program, Julian M. Nery
An integrated marketing communications campaign for DOST-FPRDI Bamboo Musical Instruments Processing Center, Maybell Mariella A. Palaypayon
Integrated marketing campaign: The ShowerHut, Camille Palma
An integrated marketing communications campaign for Bloc 10 neighborhood center in Filinvest City, Alabang, Paul Denille Santos Pascual
Integrated marketing campaign for Rosa Cafe, Ma. Vera Reyes
An integrated marketing communications campaign for Colegio de San Juan de Letran - Intramuros, Manila (College), Kevin Michael S. Robles
Integrated Marketing Communications Campaign for Meat Bros Deli Pampanga, Airam Sharissa J. Sanchez
Integrated marketing communications campaign for Fiesta Communities, Inc., Edmel Heinz M. Simbulan
An integrated marketing communications campaign for Focolare Carpentry, Martella Aljuni T. Soquena
An integrated marketing communications campaign for Cebu Pacific Air piso protect, Kaira S. Tiozon
Theses/Dissertations from 2021
Integrated marketing communications campaign for Silvestre liquid wax, Kyla Roxine Lio Aguinaldo
Integrated marketing communications campaign for BPI-Philam Life Assurance Corporation (BPLAC) Critical Care 100, John Patrick Balquiedra
An integrated marketing communications campaign for Diwatang Maria, Shiela Camille V. Bascos
An integrated marketing communications campaign for HOKA, Rose Angela Bautista
An integrated marketing communications campaign proposal for WaveDigital by Trendscend Digital Corp., Ma. Winona Angela N. Buendia
An integrated marketing communications campaign for LeiaPure, Leigh Coleen Cabalhin
An integrated marketing communications campaign for START: A research capacity building hub, Jhana Louisse B. Centeno
An integrated marketing communications campaign for St Pauls, Mary Joyce R. Chamorro
An integrated marketing communications plan for Lifeline Rehabilitation Center, Gwyn D. Contreras
An integrated marketing communications campaign for Teach for the Philippines, Ray Christian O. Cristobal
An integrated marketing communications campaign for Dad's Organic Farm, Shaira Eva C. Cutamora
An integrated marketing communications campaign for Wagyuniku Japanese-Korean BBQ Restaurant (BF Homes Aguirre), Marlene H. Elmenzo
An integrated marketing communications campaign for Del & Kate, Veronica D. Fabian
An integrated marketing communications campaign for De La Salle Araneta University, Kris Anne S. Galupino
An integrated marketing communications campaign for Trisports Solutions, Inc, Dustine Mae E. Gavino
An integrated marketing communications campaign for Baron Method, Honeylett L. Javier
An integrated marketing communications campaign for Gruppo Dolci, Inc, Chiara Marie Reataza Jordan
An integrated marketing communications campaign for Kitchen Charm Marketing, Gwyneth Augustine T. Lee
An integrated marketing communications campaign for VReal Cosmetics, Valerie Ann DL. Lopez
An integrated marketing communications campaign for GoodbagPH, Louella S. Macatangay
An integrated marketing communications campaign for Concepstore.ph, Jenina Mae E. Magayon
An integrated marketing communications campaign for the Philippine Academy of Management, Gosh Cedric Mangampat
An integrated marketing communications campaign for XTREME One-Stop Appliances, Marco B. Mata
An integrated marketing communications campaign for Cafe Amadeo Development Cooperative, John Michael C. Mendoza
An integrated marketing communications campaign for Powerclean HE Liquid Detergent, John Michael M. Montilla
An integrated marketing communications plan for Auster’s at Summit Point Golf and Country Club, Masako Ninomiya