Date of Publication

2022

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Arts Major in Communication Arts

Subject Categories

Film and Media Studies | Journalism Studies

College

College of Liberal Arts

Department/Unit

Communication

Thesis Advisor

Norman S. Zafra

Defense Panel Member

Remar A. Zamora
Winston J. Baltasar
Jimmy A. Domingo

Abstract/Summary

Backlash: Cancel culture as a Double-edged Sword is a multimedia journalism project that features a three-part narrative that discusses the positive and negative effects of Cancel culture. The articles are based on a series of interviews with individuals who have had their own experiences with Cancel culture. The first story explores the #HijaAko movement on Twitter, and how it gave women a safe space to voice out their intentions to condemn behaviors such as sexism and victim-blaming. The second story tells the narrative of two student leaders who held a university lecturer accountable for a misogynistic post that circulated online. The third story discusses the repercussions of attacking and alienating people, eliminating any chance of growth.

The interactive website aims to bring awareness and contextualize the way Cancel culture is manifested in the Philippines. It also aims to show that although Cancel culture could fuel activism and spark social change, it may also cause harmful consequences. Grounded on Jurgen Habermas’ notion of the public sphere (Stevenson, 1995), we use Backlash as a medium for individuals to share their stories to a broader audience and to critique social media as a venue for public discussions. Social media has become a way for said discussions about social issues and other taboo concepts through Cancel culture. This project used a comprehensive-continuous style of multimedia journalism based on Hernandez and Rue’s (2016) principles of multimedia journalism. It is recommended that the website should be consumed in a linear manner, with its long narrative accompanied by a timeline, photos, and videos; all these elements help the audience feel immersed throughout the experience.

The website is available at http://www.projectbacklash.info/

Abstract Format

html

Language

English

Format

Electronic

Physical Description

52 leaves

Keywords

Journalism; Cancel culture

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Embargo Period

7-11-2022

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