Acculturation of Filipino immigrants in Matsusaka, Japan and purchase preference for Japanese brands

Author

Noa Faye Romina Kitaguchi Guyala, De La Salle University, Manila

Date of Publication

2010

Document Type

Master's Thesis

Degree Name

Master of Science in Marketing

College

Ramon V. Del Rosario College of Business

Department/Unit

Marketing and Advertising

Thesis Adviser

Jaime S. Ong

Defense Panel Member

Bienvenido Lorenzo C. Encarnacion
Benison Y. Cu

Abstract Format

html

Language

English

Format

Electronic

Accession Number

CDTG004707

Shelf Location

Archives, The Learning Commons, 12F Henry Sy Sr. Hall

Physical Description

1 computer optical disc ; 4 3/4 in.

Recommended Citation

Guyala, N. K. (2010). Acculturation of Filipino immigrants in Matsusaka, Japan and purchase preference for Japanese brands. Retrieved from https://animorepository.dlsu.edu.ph/etd_masteral/3847