Project papers on Philippine News-Sign, Ltd., the Commercial Bank of Luzon: (The need for a new advertising strategy), National Textiles, Inc.

Author

Luis A. Uson

Date of Publication

1972

Document Type

Master's Thesis

Degree Name

Master of Business Administration

Subject Categories

Advertising and Promotion Management

College

Ramon V. Del Rosario College of Business

Department/Unit

Decision Sciences and Innovation

Thesis Adviser

Senen P. Valero

Defense Panel Chair

Paterno Viloria

Defense Panel Member

Mario Alinea
Manuel Mendoza

Abstract Format

html

Language

English

Format

Print

Accession Number

TG00186

Shelf Location

Archives, The Learning Commons, 12F Henry Sy Sr. Hall

Physical Description

112 leaves, 28 cm. ; Typescript

Keywords

Advertising; Textile industry--Philippines; Philippine News-Sign Ltd; Commercial Bank of Luzon (Philippines); National Textiles Inc (Philippines)

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