A training video for eJeepney Transport Corporation
Date of Publication
2013
Document Type
Bachelor's Thesis
Degree Name
Bachelor of Arts Major in Organizational Communication
Subject Categories
Organizational Communication
College
College of Liberal Arts
Department/Unit
Communication
Thesis Adviser
Mike Rapatan
Abstract/Summary
eJeepney Transport Corporation (EJTC) is a commercial business enterprise that embodies socially responsible profit through public and private electric jeepney (eJeep) transportation in the Philippines. EJTC is in charge of both distributing eJeeps and supplying its drivers, making the organization responsible for teaching the drivers on the proper maintenance and operations of the eJeep.
Through this study, it was found that messages relayed during driver training sessions were inadequate and inconsistent. The company aims to expand its operations by the end of 2014, which will lead to the addition of eJeep units and drivers to orient and teach. This increases the need for a more standardized training strategy that will be able to provide level yet adequate knowledge to larger audiences.
The training video for EJTC contains basic information on the eJeep product and discusses maintenance and procedural modules. It seeks to address inadequacy and inconsistency of information given out on eJeep driver training sessions by improving and standardizing training images and messages with the aid of a video.
Abstract Format
html
Language
English
Format
Accession Number
TU18322
Shelf Location
Archives, The Learning Commons, 12F, Henry Sy Sr. Hall
Physical Description
1 volume (various foliations), illustrations, 28 cm.
Keywords
Automobile drivers—Training of; Video recording
Recommended Citation
Castillo, M., & Toledo, M. (2013). A training video for eJeepney Transport Corporation. Retrieved from https://animorepository.dlsu.edu.ph/etd_bachelors/5479
Embargo Period
4-26-2021
