A case study: The influence of Word of Mouth (WOM) advertising on the Purchase of Personal Training Services in selected branches of Fitness First in Metro Manila

Date of Publication

2012

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Science in Business Management

College

Ramon V. Del Rosario College of Business

Department/Unit

Business Management

Abstract Format

html

Language

English

Format

Print

Accession Number

TU16682

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

leaves ; 28 cm. + 1 computer optical disc

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