A feasibility study on the maniveila

Date of Publication

1998

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Science in Business Management

College

Ramon V. Del Rosario College of Business

Department/Unit

Business Management

Abstract/Summary

Executive Summary. The MANIVEILA is a steering wheel cover manufactured by the REFLEXIX Corporation. This feasibility study deals with the different aspects concerning the product. The data gathered in the study would lead the members to conclude that conducting a survey is most effective in determining the market acceptability of the product. The proponents found it most appropriate to use probability sampling in selecting a sample that will represent their whole population of households as respondents of the survey. The final result of the survey indicates the market acceptability of the MANIVEILA, having a market share of 89.57%. Two hundred sixteen (216) of the 260 respondents expressed their willingness to buy the product. In addition, the fact that the product is new in the Philippine market boosted the proponents confidence in selling the product to the public.

After conducting a time and motion study, the proponents found out that the assembly line method was the most appropriate for the production of the MANIVEILA. The proponents found out that the average no. of 25 units of MANIVEILA can be produced in one production day.

The most suitable form of business entity for the enterprise is that of a corporation. This way, the owners would have an ease in raising capital and would only be liable up to their capital contributions. The corporation has implemented rules and regulations that will ensure the smooth flow of operations. The authorized capital stock of P 18,000 was arrived at after computations in the Statement of Project Cost was finished. The business will run for a period of 10 months starting from October of 1998 ending July of 1999.

FINANCIAL. The setting-up of the business would merit positive contributions to society in general.

Based on the above stated facts, the researchers recommend the putting up of a business such as REFLEXIX Corporation.

Abstract Format

html

Language

English

Format

Print

Accession Number

TU09386

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

104 numb. leaves ; Computer print-out.

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