Green Thumbs Incorporated: A business plan on transplant
Date of Publication
2001
Document Type
Bachelor's Thesis
Degree Name
Bachelor of Science in Business Management
College
Ramon V. Del Rosario College of Business
Department/Unit
Business Management
Abstract/Summary
Executive Summary. Green Thums Incorporated is a corporation that is organized to create new and innovative products like Transplant to satisfy the needs of the consumers. The business address of the corporation is at 99-C Jose Abad Santos St., Bayview Village, Parañaque City.
Transplant is a unique and innovative product that uses gel (from organic materials) instead of the common soil. The gel it uses is made of 100% non-toxic, biodegradable, odorless crystals that saves watering by 90%.
The primary market of Transplant includes both schools and households namely, College of St. Benilde, St. Benedict's College, Bayview Village, Cityland Megaplaza and Fortunata Village. The primary market has a total population of (N=13,290) with 11050 students and 2240 residents of the respective households. A sample size of 266 respondents was obtained using the Systematic Random Sampling. A survey questionnaire was distributed among the primary market and after the completion, the proponents were able to gather data and analyzed them. Based on the survey, 76% of the respondents find Transplant unique and majority of the respondents (91%) are willing to buy the product. The monthly potential demand was computed to be 1275 units and the market share is 68.07%.
Through the time and motion study the proponents was able to conclude that the Assembly Line Method is the more operative way of producing the product. In one production day, an average of 217 units of the product can be produced. Minimum output is 115 units while maximum output is 319 units of the product Transplant per day. Cycle time for the production of one unit of Transplant is 47 minutes. Production Cost per unit was computed to be 38.00 per unit. The selling price of the product was also computed to be P79.00 per unit with a mark up of 51.94%. The Break-even analysis presented that Green Thumbs Incorporated needs to sell more or less 583 units of Transplant or attain gross profit of P 172,744.72 to avoid incurring losses.
The type of business ownership that the proponents chose was corporation. The corporate name Green Thumbs Incorporated was selected because the proponents are believed to be good in taking care of plants and are very gifted. The corporation will operate for ten (10) months. The Board of Directors of the company are the stockholders as well. Each of the proponents have the duties and responsibilities to observe.
From the requirement of the business management department, no liabilities shall be allowance or through the help of their parents. The project cost required to finance the first month of operation is P 38,000. Projected financial statements are also provided to show the expected income and the assets of the corporation. It is projected that the business will generate an income of P 151,523.17 at the end of existence. It will have a total assets amounting to 189,057.16. The return on investment is 399% while the return on equity is 80.15%. Clearly, the business is very profitable.
Green Thumbs Incorporated has prepared for incoming risks by creating and implementing measures that will either prevent it or solve it once problems arise from it. Control measures were also put up to ensure the fulfillment of the company's goals.
In conclusion, the study that the proponents made presented that the project was viable and accepted in the market. However, the proponents still should take into consideration the risks that the company might encounter during the actual business operation such as peso devaluation, inflation and economic crisis. Being open to improvements will surely make the company more efficient and effective.
Abstract Format
html
Language
English
Format
Accession Number
TU11056
Shelf Location
Archives, The Learning Commons, 12F, Henry Sy Sr. Hall
Physical Description
various leaves ; Computer print-out.
Recommended Citation
Anonuevo, A. A., Canilao, G. S., Chua, C. L., Grau, C. O., Javelosa, K. M., Lim, J. R., Lim, N. C., Pahilanga, M. F., Tan, M. F., & Zayco, D. E. (2001). Green Thumbs Incorporated: A business plan on transplant. Retrieved from https://animorepository.dlsu.edu.ph/etd_bachelors/12004
