Online Shopping Activity of Senior High School Learners Before and During the Pandemic
Document Types
Business Presentation
Research Advisor (Last Name, First Name, Middle Initial)
Carlos F. Gaygay Jr
Abstract/Executive Summary
The COVID-19 pandemic has greatly affected everyone's lifestyle. As a result, more people are doing regular shopping online. A study has been conducted to ascertain the online shopping behavior of NDMU-IBED SHS online students before and during the pandemic, focusing on product kinds, estimated purchase price ranges, and anticipated total expenses. The study utilized a quantitative descriptive research design. The data were analyzed using frequency percentage and a bar graph. Before the pandemic, students frequently purchased goods priced between ₱200 and ₱299. While students' intended price ranges remained constant during the pandemic, their response was dispersed and evenly divided. Before the pandemic, students in Grade 12 may have shopped online less. Participants’ expenses fluctuated slightly during the pandemic, as most participants chose the average cost, and costs were distributed fairly. The difference between the projected price ranges has a p-value of 0.9930, higher than the significance level (0.05). Their predicted pricing ranges did not change considerably before and during the pandemic. For the estimated total expenses, the T-test result suggests a p-value of 0.9996, higher than the significance level (0.05). Thus, the estimated student expenses are not considerably different before and during the pandemic. The findings indicate little variation in pricing ranges and overall expenses. There's no significant difference between before and during the pandemic; hence, online and offline business owners can use the findings to sell products within the participants' chosen price ranges
Keywords
Online shopping; online shopping activity; expenses; price ranges
Research Theme (for Paper Presentation and Poster Presentation submissions only)
Business Research
Start Date
13-5-2022 10:30 AM
End Date
13-5-2022 12:00 PM
Online Shopping Activity of Senior High School Learners Before and During the Pandemic
The COVID-19 pandemic has greatly affected everyone's lifestyle. As a result, more people are doing regular shopping online. A study has been conducted to ascertain the online shopping behavior of NDMU-IBED SHS online students before and during the pandemic, focusing on product kinds, estimated purchase price ranges, and anticipated total expenses. The study utilized a quantitative descriptive research design. The data were analyzed using frequency percentage and a bar graph. Before the pandemic, students frequently purchased goods priced between ₱200 and ₱299. While students' intended price ranges remained constant during the pandemic, their response was dispersed and evenly divided. Before the pandemic, students in Grade 12 may have shopped online less. Participants’ expenses fluctuated slightly during the pandemic, as most participants chose the average cost, and costs were distributed fairly. The difference between the projected price ranges has a p-value of 0.9930, higher than the significance level (0.05). Their predicted pricing ranges did not change considerably before and during the pandemic. For the estimated total expenses, the T-test result suggests a p-value of 0.9996, higher than the significance level (0.05). Thus, the estimated student expenses are not considerably different before and during the pandemic. The findings indicate little variation in pricing ranges and overall expenses. There's no significant difference between before and during the pandemic; hence, online and offline business owners can use the findings to sell products within the participants' chosen price ranges
