A branding story

Added Title

Green Light

Authors

Pia Redempta T. Manalastas, De La Salle University, Manila

College

Ramon V. Del Rosario College of Business

Department/Unit

Management and Organization Department

Document Type

News Article

Source Title

Manila Standard Today

First Page

B4

Last Page

B4

Publication Date

9-17-2007

html

Recommended Citation

Manalastas, P. T. (2007). A branding story. Manila Standard Today, B4-B4. Retrieved from https://animorepository.dlsu.edu.ph/faculty_research/9700

Disciplines

Marketing

Note

Published under the column: Green Light.

Keywords

Brand name products--Marketing

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

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