A supposed ritualistic interaction in a frenzied setting: A conversation analysis

College

Br. Andrew Gonzalez FSC College of Education

Department/Unit

Dept of English and Applied Linguistics

Document Type

Article

Source Title

Jurnal Sastra Inggris

Volume

9

Issue

1

First Page

22

Last Page

38

Publication Date

8-2009

Publication Status

1

Abstract

The study is a conversational analysis of conversations inside of busy beauty salons, in order to unfold the phases or rituals that are embedded within. The study sought to answer the following questions: 1. What are the phases or stages that are embedded in beauty salon conversations?; 2. How does the setting affect the conversation in beauty salons?; and 3. Does the length of the conversation dictate the topic or context that occurs in relation to phases? In conducting the study, the descriptive-correlational method was used. Results show that firstly, there are three phases that are apparently always present. The phases are the following: The Acknowledgement Phase when the attendant acknowledges something, whether positive or negative, about the customer: The Suggestion Phase - when the attendant gives a suggestion which could enhance the physical aspect of the customer, and The Commercial Phase - the selling of products or other services of the salon to the customer. Secondly, the setting dictate the kind of topic in a conversation. It determines what is appropriate and what is not. And lastly, the length of the conversation between Attendants and Customers does not dictate a particular phase in beauty salon conversations as long as the phases are fulfilled.

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Disciplines

Anthropological Linguistics and Sociolinguistics | Linguistics | Social and Behavioral Sciences

Keywords

Conversation analysis; Sociolinguistics; Language and culture

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