The innovative imperative: Upgrading for competitiveness or survival?

College

Ramon V. Del Rosario College of Business

Department/Unit

Accountancy

Document Type

Book Chapter

Source Title

Vision 2020: A Roadmap for the Philippine Printing Industry

First Page

89

Last Page

122

Publication Date

2015

Place of Publication

Makati, Philippines

Publisher

Philippine Center for Print Excellence Foundation, Inc.

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Disciplines

Business | Business Administration, Management, and Operations

Keywords

Printing industry; Printing industry—Technological innovations

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