A statistical approach to evaluatiing and revising the SERVQUAL instrument for use in the Philippine fast-food industry
College
Gokongwei College of Engineering
Department/Unit
Industrial Engineering
Document Type
Article
Source Title
PIEE Journal 5(1) : June 2008. p. 60-67
Publication Date
2008
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Recommended Citation
Li, R., & Kabiling, W. D. (2008). A statistical approach to evaluatiing and revising the SERVQUAL instrument for use in the Philippine fast-food industry. PIEE Journal 5(1) : June 2008. p. 60-67 Retrieved from https://animorepository.dlsu.edu.ph/faculty_research/10767
Keywords
Quality of products; Consumer satisfaction; Convenience foods
Shelf Location
Archives, The Learning Commons, 12F, Henry Sy Sr. Hall
COinS
