Date of Publication
7-3-2021
Document Type
Master's Thesis
Degree Name
Master of Science in Entrepreneurship
Subject Categories
Entrepreneurial and Small Business Operations | Marketing
College
Ramon V. Del Rosario College of Business
Department/Unit
Decision Sciences and Innovation Dept
Honor/Award
Not Applicable
Thesis Advisor
Salie Ann F. Siao
Defense Panel Chair
Harvey T. Ong
Defense Panel Member
Raymond D. Paderna
Rosario Corazon O. Arzaga
Abstract/Summary
iPose Studio is a sole proprietor owned by Marc Gavin Chua Sy Tu, that is into photo and advertising printing services. It focuses on the photo and advertising printing requirements of both B2B and B2C clients. Aside from printing, the business has field services such as photo video services on any events or activities, assessment of printing requirement of every establishment and installation of the printed advertising materials. The business accepts job orders online via email, Facebook, phone calls or walk-ins. iPose Studio made it more convenient to customers for its online job orders, by delivering the finished products at their doorstep or by installing the advertising printed materials to walls, store glass and trucks such as stickers, tarpaulin, sintra boards and others.
The business has two stores with 4 full time employees. The main store was established in March 2011 located at 87 F. Tañedo St. Tarlac City within downtown area of Tarlac City, then the branch store was established in May 2018, located at GF Osias Colleges bldg. which is two kilometers away from the main store along with its advertising printing machine due to inadequate space requirement from its main store. The setup of the stores planned to streamline the services and share the production since availability of the printing machines are one of its issues.
Abstract Format
html
Language
English
Format
Electronic
Physical Description
147 leaves
Keywords
iPose Studio (Philippines); Advertising photography--Philippines; Commercial photography--Philippines
Recommended Citation
Sy Tu, M. C. (2021). iPose Studio. Retrieved from https://animorepository.dlsu.edu.ph/etdm_dsi/2
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Embargo Period
8-31-2021
