Date of Publication

4-4-2023

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Science in Accountancy

Subject Categories

Accounting | Entrepreneurial and Small Business Operations | Technology and Innovation

College

Ramon V. Del Rosario College of Business

Department/Unit

Accountancy

Thesis Advisor

Kenneth Michael A. De Castro

Defense Panel Chair

Florenz C. Tugas

Defense Panel Member

Brian Christian S. Villaluz

Abstract/Summary

The Philippines’ transition to a cash-lite society was accelerated by the pandemic. As businesses shift to the “new normal,” digital payments, specifically, quick response (QR) code payments, have become popular. QR codes allow users to perform financial transactions in a simpler, inexpensive, and more efficient manner. This study sought to understand the extent to which performance expectancy, effort expectancy, social influence, facilitating conditions, price value factor, habitual factor, and technology anxiety factor affect the adoption of QR code payments by micro and small businesses in the City of Manila, as mediated by behavioral intention and moderated by age and income level. Data were collected from 119 micro and small enterprises in the City of Manila and was statistically analyzed using Descriptive Analysis and PLS-SEM through WarpPLS. Results showed that effort expectancy and habitual factor has a direct effect on the behavioral intention to adopt QR code payments, whereas only performance expectancy has a direct effect on the adoption of QR code payments. Moreover, age was not found to moderate any effect between the independent and the mediating variables. Income level, however, had a moderating effect between performance expectancy and behavioral intention. Overall, this study provided a comprehensive discussion on the drivers of adoption of QR code payments, thereby supporting the government’s overall goal of financial inclusion through digitalization.

Abstract Format

html

Language

English

Format

Electronic

Keywords

Electronic funds transfers—Philippines—Manila; QR codes—Philippines—Manila

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Embargo Period

4-22-2023

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