Case studies in marketing management, business policy and human behavior in organization

Date of Publication

1981

Document Type

Master's Thesis

Degree Name

Master of Business Administration

Subject Categories

Business Administration, Management, and Operations | Marketing

College

Ramon V. Del Rosario College of Business

Department/Unit

Decision Sciences and Innovation

Thesis Adviser

Vicente D. Dakay

Defense Panel Chair

Ibarra Olgado

Defense Panel Member

Consuelo Paulino
Rolando S. Magleo

Abstract Format

html

Language

English

Format

Print

Accession Number

TG00936

Shelf Location

Archives, The Learning Commons, 12F Henry Sy Sr. Hall

Physical Description

199 leaves, 28 cm. ; Typescript

Keywords

Marketing--Case studies; Organizational behavior--Case studies; Kyoto Battery (Philippines) Inc.

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