Case study: Recovery.Com a psychosocial and convalescent facility

Date of Publication

2006

Document Type

Oral Comprehensive Exam

Degree Name

Master of Business Administration

College

Ramon V. Del Rosario College of Business

Department/Unit

Decision Sciences and Innovation

Abstract/Summary

This paper is a requirement in Bus 835 - Strategic Management Class. It is a case study of RECOVERY.COM, a custodial psychiatric care facility located in Quezon City.

RECOVERY.COM is a young corporation duly registered with the Securities and Exchange Commission. It is a joint venture initiated by a group of psychiatrists who were looking for a nice and decent place to bring their patients, and decided to put up one when they could not find such a place.

RECOVERY.COM belongs to the nursing and residential care facilities segment of the health care industry. It specifically caters to individuals who emotionally challenged such as the mentally ill and the drug dependents/abusers. Psychiatric care facilities are relatively new in the Philippines but it is also one of the fast growing sectors of the industry.

This paper looks at the competitive environment in which the RECOVERY.COM operates. It examines the external forces that affect the company including macroenvironmental factors as well as forces within industry that impact the behavior of firms in the industry. It also evaluates the company's internal situation and determines its ability to compete with others in its strategic segment.

The paper then proposes a strategy through which the company can renew the competitive and positionally advantage it gained in its short existence. Included are some suggestions on how to implement this strategy.

Abstract Format

html

Language

English

Format

Print

Accession Number

OCE1232

Shelf Location

Archives, The Learning Commons, 12F Henry Sy Sr. Hall

Physical Description

various foliations ; 28 cm.

This document is currently not available here.

Share

COinS