Marketing communication plan for a credit card.

Date of Publication

1996

Document Type

Oral Comprehensive Exam

Degree Name

Master of Business Administration

College

Ramon V. Del Rosario College of Business

Department/Unit

Decision Sciences and Innovation

Abstract Format

html

Format

Print

Accession Number

OCE0394

Shelf Location

Archives, The Learning Commons, 12F Henry Sy Sr. Hall

Physical Description

28 leaves

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