Best Print Textile Finishing Corp.: A strategic plan

Date of Publication

1999

Document Type

Oral Comprehensive Exam

Degree Name

Master of Business Administration

Subject Categories

Business Administration, Management, and Operations

College

Ramon V. Del Rosario College of Business

Department/Unit

Decision Sciences and Innovation

Abstract/Summary

Environment. Best Print Textile Finishing Corp. is in the textile industry, an industry that satisfies the need of the buyer group for materials that can be used to produce clothes and draperies. The macroenvironment that affects the industry is the Philippines political, economic, social and technological environment. The result of the macroenvironment scan reveals certain changes in economics, political, social and technological areas follows: 1. Changes in the economic indicators that indicate a slowdown in economic activities in 1998. 2. Changes in political phenomena as a result of the Presidential elections in 1998 3. Changes in demographics particularly in population 4. Changes in technology innovations.

All these changes affect the competitive forces that act on the industry. As a result, there are certain changes in the competitive forces in the industry that lead to new set of opportunities and threats. Due to the economic slowdown of region, the only realized opportunity of the industry is the modernization and automation of machinery. Several threats have been defined from the analysis, they are the prolonged currency crisis, proliferation of internet that gives buyer full information, and trade liberalization, that will allow cheaper imported products to compete with the locally produced items that will result to more competition and less profit.

Abstract Format

html

Language

English

Format

Print

Accession Number

OCE0210

Shelf Location

Archives, The Learning Commons, 12F Henry Sy Sr. Hall

Physical Description

122 leaves ; 28 cm.

This document is currently not available here.

Share

COinS