Assessing the determinants of microinsurance demand: The case of De La Salle University campus services and facilities' personnel

Date of Publication

2014

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Science in Management of Financial Institutions

College

Ramon V. Del Rosario College of Business

Department/Unit

Financial Management

Thesis Adviser

Lawrence T. Co

Defense Panel Chair

Neriza M. Delfino

Defense Panel Member

Kenneth L. Yumang

Mar Andriel S. Umali

Abstract/Summary

The objective of this study is to identify and evaluate socio-economic determinants of microinsurance demand in De La Salle University Manila campus services and facilities' personnel. It also aims to provide insights regarding the human behavior in terms of economic capacity, life cycle and product awareness of the respondents which affect their demand for microinsurance. For this study a sample of 125 De La Salle University campus services and facilities' personnel was collected through personally administered questionnaires in the campus. Interviewees have no or limited knowledge of microinsurance. Based on the data gathered in the study, factors influencing the demand for microinsurance are determined through econometric analysis. The result of this thesis was based on marginal effects probit regression analysis, support earlier studies that the person's relative economic capacity has a positive relationship with the microinsurance demand. However, the respondents' product awareness and financial literacy revealed a negative relationship to demand. The life-cycle does not have an effect to microinsurance demand as it was an insignificant variable.

Abstract Format

html

Language

English

Format

Print

Accession Number

TU17172

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

100 leaves : illustrations ; 28 cm.

Keywords

Microinsurance; De La Salle University (Manila)

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