Jollibee and the hamburgerization of the Philippines 1978-1989

Date of Publication

1989

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Arts in History

College

College of Liberal Arts

Department/Unit

History

Abstract Format

html

Language

English

Format

Print

Accession Number

TU04306

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

146 leaves ; printout.

Keywords

Jollibee Foods Corporation--case studies; Fastfood service industry

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