An analysis of the consumer relations program of the ice cream companies as perceived by the consumers in relation to their awareness and their perception on the level of its effectiveness
Date of Publication
1986
Document Type
Bachelor's Thesis
Degree Name
Bachelor of Science in Business Management
College
Ramon V. Del Rosario College of Business
Department/Unit
Business Management
Abstract Format
html
Language
English
Format
Accession Number
TU04083
Shelf Location
Archives, The Learning Commons, 12F, Henry Sy Sr. Hall
Physical Description
100 leaves ; printout.
Keywords
Ice cream industry - Marketing
Recommended Citation
Gatchalian, M. C., Sandoval, M. M., Tech, J. C., & Wee, P. Y. (1986). An analysis of the consumer relations program of the ice cream companies as perceived by the consumers in relation to their awareness and their perception on the level of its effectiveness. Retrieved from https://animorepository.dlsu.edu.ph/etd_bachelors/7431