Comparing television advertisement's executional elements' effectiveness in children's recall and recognition

Date of Publication

2003

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Arts Major in Psychology

Subject Categories

Psychology

College

College of Liberal Arts

Department/Unit

Psychology

Abstract Format

html

Language

English

Format

Print

Accession Number

TU11506

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

64 leaves ; Computer printout

Keywords

Television advertising and children, Recollection (Psychology)

Embargo Period

2-10-2021

This document is currently not available here.

Share

COinS