An integrated marketing communications campaign for Laomoiyan Corporation's Happee
Date of Publication
2014
Document Type
Bachelor's Thesis
Degree Name
Bachelor of Science in Commerce Major in Advertising Management
Subject Categories
Marketing
College
Ramon V. Del Rosario College of Business
Department/Unit
Marketing and Advertising
Thesis Adviser
Carmelita B. Walton
Defense Panel Chair
Regina Dy
Defense Panel Member
Carlos Maglutac
Abstract Format
html
Language
English
Format
Electronic
Accession Number
CDTU021022
Shelf Location
Archives, The Learning Commons, 12F, Henry Sy Sr. Hall
Recommended Citation
Albay, M. A., & Sta. Ana, D. S. (2014). An integrated marketing communications campaign for Laomoiyan Corporation's Happee. Retrieved from https://animorepository.dlsu.edu.ph/etd_bachelors/18265
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