A marketing plan for the regular dial up internet service of Infocom Technologies, Inc.

Date of Publication

2000

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Science in Commerce Major in Marketing Management

Subject Categories

Marketing

College

Ramon V. Del Rosario College of Business

Department/Unit

Marketing and Advertising

Abstract/Summary

Infocom Technologies, Inc. was founded in 1995 by Sequel Concepts a New Jersey based IT company. Infocom is a founding member of the Philippine Internet Exchange (PhIX) and a member of A-Bone, the Asian Backbone, which is the fastest and widest network covering the entire Asia-Pacific region. As of June 1999, Infocom became a wholly-owned subsidiary of the Philippine Long Distance Telephone Co. right now, it continues to live up to its consumer promise, giving rise to the idea of making Internet Made Easy.

The Philippine Long Distance Telephone Company (PLDT), focuses on its Convergence project, wherein all forms of communication and Information Technologies are combined to bring the Filipinos closer to the rest of the world since this project aims to blur the lines between existing technologies as well as physical locations

Abstract Format

html

Language

English

Format

Print

Accession Number

TU16499

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

3v.: ill.

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