Rice Up!: An advertising campaign for McRice Burger

Date of Publication

2006

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Science in Commerce Major in Advertising Management

College

Ramon V. Del Rosario College of Business

Department/Unit

Marketing and Advertising

Abstract Format

html

Language

English

Format

Print

Accession Number

TU16135

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

71+[86] leaves

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