A Marketing service plan for Island Country Telecommunications, Inc.

Date of Publication

1997

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Science in Commerce Major in Marketing Management

College

Ramon V. Del Rosario College of Business

Department/Unit

Marketing and Advertising

Abstract/Summary

Island Country Telecommunications, Incorporated, the company behind JASPage, is the 12th entrant in the paging industry. It spearheaded a new wave of paging technology by being the first and only company to use the satellite and full flex paging system. These advantages gave them a competitive edge against the other existing paging companies.

Abstract Format

html

Language

English

Format

Print

Accession Number

TU09662

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

2 v. [112 21 leaves]

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