The clients of Ernie Baron: Their profile and health-seeking behavior

Date of Publication

1992

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Arts Major in Behavioral Sciences

College

College of Liberal Arts

Department/Unit

Behavioral Sciences

Abstract/Summary

The purpose of this study was to be able to determine the profile and health seeking behavior of Ernie Baron's clients. Specifically, it sought to provide the characteristics of each client, their reasons for their consultation and whether the clients comply with Ernie Baron's prescriptions.This study employed an exploratory descriptive research design where the researchers observed and conducted interviews to gather data for the study. Forty respondents were chosen by proportionate sampling wherein 22 females and 18 males were the results. Data were gathered within three weeks and these were analyzed by the use of qualitative content analysis. Results showed that about half of the population of Ernie Baron's clients are female. Those who consult Ernie Baron were mostly from Metro Manila area. Most of the clients have had college education and their ages varied.They seek Ernie Baron's services mostly as a last recourse and a preference for natural methods abed lastly, the findings of the study strongly indicate that the clients are complying to Ernie Baron's prescriptions.

Abstract Format

html

Language

English

Format

Print

Accession Number

TU06740

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

85 leaves

Keywords

Health behavior; Patient compliance; Baron, Ernie; Medicine, Popular; Medical care

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