Jest: JLJ Company, Inc.: A feasibility study

Date of Publication

1998

Document Type

Bachelor's Thesis

Degree Name

Bachelor of Science in Accountancy

Subject Categories

Accounting

College

Ramon V. Del Rosario College of Business

Department/Unit

Accountancy

Thesis Adviser

Kathleen Tan

Defense Panel Member



Abstract/Summary

The result of the survey conducted revealed that its target consumers would accept Jesto. About 76% of the total respondents said that they are willing to buy the product if and when it is offered and released in the market. This indicates that consumers perceive Jesto as a quality, handy toothbrush on the go that suits the lifestyle of today's generation.

As a company that specializes in providing convenience and optimal efficacy in hygiene products, JLJ Company, Inc. Initially launches Jesto, an innovative toothbrush that offers convenience and handiness for people who eat lunch outside their homes. This product is initially directed towards consumers and living in a fast-paced lifestyle in the cities of Metro Manila."

Abstract Format

html

Language

English

Format

Print

Accession Number

TU09084

Shelf Location

Archives, The Learning Commons, 12F, Henry Sy Sr. Hall

Physical Description

106 leaves : ill. (some col.) ; 28 cm.

Keywords

Oral hygiene products industry- -Philippines; Teeth --Care and hygiene; Dental hygiene; JLJ Company, Inc

This document is currently not available here.

Share

COinS