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DLSU Senior High School Research Congress Conference Proceedings

Document Type

Business Concept

Research Advisor (Last Name, First Name, Middle Initial)

Estrada-Esguerra, Nerisse

Abstract/Executive Summary

Archer Snaps was established on July 24, 2024, by five (5) senior high school students from De La Salle University-Manila (DLSU) with the goal of capturing meaningful student experiences through a personalized photo booth service. Inspired by the slogan, “You will never realize the value of a moment until it becomes a memory,” Archer Snaps turns everyday campus moments into lasting memorabilia that celebrate Lasallian pride. Launched as a sole proprietorship during the DLSU ABM Bazaar, the business offered photo strips with exclusive DLSU-themed borders explicitly designed for the Lasallian community. Within its first two (2) months, Archer Snaps sold 495 photo strips and generated ₱18,780.00 in net income—a limited-edition filter collaboration with Br. Richie Yap is slated for release on the 11th of July, aiming to deepen the brand’s presence and strengthen ties within the community through a meaningful partnership. Operating within the student events and entertainment industry, Archer Snaps addresses the DLSU community’s desire for affordable, customized keepsakes that blend nostalgia with school spirit. Its campus-specific themes, fast service, and professional-quality prints distinguish it from general providers like Today’s Photo Studio, which lack the same personalized branding and relevance. The business is run by a five-member team, each contributing skills in operations, marketing, finance, and human resources, with roles assigned based on expertise and availability. With an initial capital of ₱27,500.00 fully funded by the founders and no external investment, Archer Snaps is a self-sustaining venture poised for continued growth and future expansion to other campuses.

Keywords

DLSU; photo booth; student enterprise; personalized memorabilia; Br. Richie Yap

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