Click, Choose, Become: Identity Construction in Online Personality Quizzes for Womanhood

Document Types

Paper Presentation

Research Theme (for Paper Presentation and Poster Presentation submissions only)

Gender, Human Development, and the Individual (GHI)

School Name

De La Salle University

Track or Strand

Humanities and Social Science (HUMSS)

Research Advisor (Last Name, First Name, Middle Initial)

Astudillo, Liezl, R.

Start Date

23-6-2026 3:30 PM

End Date

23-6-2026 5:00 PM

Zoom Link/ Room Assignment

DLSU Manila Campus (In-person) - Philippe Jones Lhullier Conference Room, 14th floor, Henry Sy Building

Abstract/Executive Summary

Online personality quizzes on femininity steer questions about womanhood and digital identities, yet their psychological validity remains largely under-examined. This study investigated the structural validity of the Feminine Energy Test by IDR Labs, an online personality quiz that categorizes femininity into “light” and “dark” dimensions. Using a sequential exploratory-confirmatory design, the study analyzed two independent samples of 486 Filipino women aged 18 to 30.  The exploratory phase employed Minimal Residuals extraction with Promax rotation to examine the latent structure of the original 24-item instrument, while the confirmatory phase evaluated the structural validity of the retained factor structure using several fit indices. Results indicate that the original quiz framework was not a stable multidimensional representation of femininity. Data refinement led to the removal of items linked to emotionality, aestheticized selfhood, and generalized empowerment due to the lack of psychometric coherence. An 11-item, three-factor structure was then produced with items consisting of assertive femininity (6 items), relational femininity (3 items), and tranquility-oriented femininity (2 items). Confirmatory testing confirms this as an acceptable model fit, where the validity of the retained dimensions is supported. These results indicate that certain digital femininity models derive from performative, culturally stylized narratives rather than stable psychological traits. By placing the analysis in a Filipino context, the study contributed to the growing intersectionality of psychometrics, gender studies, and digital sociology, underscoring the critical and cultural need to scrutinize how online identity assessments reshape modern concepts of femininity.

Keywords

femininity; online personality quizzes; psychometric validation; digital identity; factor analysis

Statement of Originality

yes

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Jun 23rd, 3:30 PM Jun 23rd, 5:00 PM

Click, Choose, Become: Identity Construction in Online Personality Quizzes for Womanhood

Online personality quizzes on femininity steer questions about womanhood and digital identities, yet their psychological validity remains largely under-examined. This study investigated the structural validity of the Feminine Energy Test by IDR Labs, an online personality quiz that categorizes femininity into “light” and “dark” dimensions. Using a sequential exploratory-confirmatory design, the study analyzed two independent samples of 486 Filipino women aged 18 to 30.  The exploratory phase employed Minimal Residuals extraction with Promax rotation to examine the latent structure of the original 24-item instrument, while the confirmatory phase evaluated the structural validity of the retained factor structure using several fit indices. Results indicate that the original quiz framework was not a stable multidimensional representation of femininity. Data refinement led to the removal of items linked to emotionality, aestheticized selfhood, and generalized empowerment due to the lack of psychometric coherence. An 11-item, three-factor structure was then produced with items consisting of assertive femininity (6 items), relational femininity (3 items), and tranquility-oriented femininity (2 items). Confirmatory testing confirms this as an acceptable model fit, where the validity of the retained dimensions is supported. These results indicate that certain digital femininity models derive from performative, culturally stylized narratives rather than stable psychological traits. By placing the analysis in a Filipino context, the study contributed to the growing intersectionality of psychometrics, gender studies, and digital sociology, underscoring the critical and cultural need to scrutinize how online identity assessments reshape modern concepts of femininity.

https://animorepository.dlsu.edu.ph/conf_shsrescon/2026/BoA_GHI/18