Document Types

Paper Presentation

Research Theme (for Paper Presentation and Poster Presentation submissions only)

Entrepreneurship, Business Management, and the Organization (EBO)

School Name

Juan Sumulong Memorial Junior College

Track or Strand

Accountancy, Business, and Management (ABM)

Research Advisor (Last Name, First Name, Middle Initial)

Gagarin, Roger Angelo

Start Date

23-6-2026 1:30 PM

End Date

23-6-2026 3:30 PM

Zoom Link/ Room Assignment

DLSU Manila Campus (In-person) - Don Enrique T. Yuchengco Hall - Y604

Abstract/Executive Summary

This study examined the relationship between government market assistance and the market sustainability of registered farmers in Taytay, Rizal. The research aimed to determine the extent of government market assistance received by farmers, the level of market sustainability they experience, and whether a significant relationship exists between the two variables. A quantitative correlational research design was employed. Data were collected from 23 registered farmers using a structured survey questionnaire with Likert-scale responses. The findings revealed that government market assistance had a mean score of 3.57, indicating a moderate level of agreement among farmers regarding the support they receive. Meanwhile, market sustainability had a mean score of 3.86, also interpreted as a moderate level of sustainability in terms of income stability, market access, competitiveness, innovative practices, and long-term growth. The Pearson Product-Moment Correlation Coefficient showed a strong positive relationship (r = 0.9) between government market assistance and market sustainability. This indicates that increased government support contributes to improved market sustainability among farmers. The study concludes that government programs such as training, technical assistance, provision of farm inputs, and market access play an important role in strengthening farmers’ productivity and long-term sustainability. However, improvements in consistency, accessibility, and program implementation are still needed to maximize the benefits for farmers.

Keywords

government market assistance, market sustainability, registered farmers, agricultural support programs, correlational study

Business Presentation Type (for Business Presentation submissions only)

Business Research

Statement of Originality

yes

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Jun 23rd, 1:30 PM Jun 23rd, 3:30 PM

The Relationship Between Government Market Assistance and the Market Sustainability of Registered Farmers in Taytay, Rizal

This study examined the relationship between government market assistance and the market sustainability of registered farmers in Taytay, Rizal. The research aimed to determine the extent of government market assistance received by farmers, the level of market sustainability they experience, and whether a significant relationship exists between the two variables. A quantitative correlational research design was employed. Data were collected from 23 registered farmers using a structured survey questionnaire with Likert-scale responses. The findings revealed that government market assistance had a mean score of 3.57, indicating a moderate level of agreement among farmers regarding the support they receive. Meanwhile, market sustainability had a mean score of 3.86, also interpreted as a moderate level of sustainability in terms of income stability, market access, competitiveness, innovative practices, and long-term growth. The Pearson Product-Moment Correlation Coefficient showed a strong positive relationship (r = 0.9) between government market assistance and market sustainability. This indicates that increased government support contributes to improved market sustainability among farmers. The study concludes that government programs such as training, technical assistance, provision of farm inputs, and market access play an important role in strengthening farmers’ productivity and long-term sustainability. However, improvements in consistency, accessibility, and program implementation are still needed to maximize the benefits for farmers.

https://animorepository.dlsu.edu.ph/conf_shsrescon/2026/BoA_Business_BR/2