Factors affecting the learning achievement of undergraduate students through electronic-based instructional delivery of selected industrial marketing topics
Gokongwei College of Engineering
Electronics And Communications Engg
Faculty Research Journal (Central Colleges of the Philippines)
E-learning has become an important part of education agenda around the world. Though it may be known by different names such as web-based education, distant education, cyber education, networked learning, it typically uses the internet to create an educational experience for students. This study primarily determines the effectiveness of on-line learning delivery of selected topics in the subject Industrial Marketing (INDUMAR). This study compared "on ground" vs. e-based learning to determine if there were any difference in learning achievement of students. Several factors that influence student learning via e-learning have been also studied including their gender and learning styles, and the time spent learning on-line and "off-line". De La Salle students enrolled in INDUMAR are the research subjects. The methods of data collection included questionnaires, and student marks.
Loresco, P. M. (2005). Factors affecting the learning achievement of undergraduate students through electronic-based instructional delivery of selected industrial marketing topics. Faculty Research Journal (Central Colleges of the Philippines), 39-53. Retrieved from https://animorepository.dlsu.edu.ph/faculty_research/8081
Online and Distance Education
Web-based instruction; Industrial marketing—Web-based instruction