Title

Just One-CLiQQ project: Stabilizing connectivity issue of 7-eleven’s CLiQQ kiosk

Date of Publication

5-7-2021

Document Type

Master's Thesis

Degree Name

Master of Business Administration

College

Ramon V. Del Rosario College of Business

Department/Unit

Management and Organization Department

Thesis Advisor

Rachel Alvendia Quero

Defense Panel Chair

Pia Manalastas

Defense Panel Member

Patrick Aure
Ma. C. P. Assumpta C. Marasigan

Abstract/Summary

The stability of the online payment connection of 7-Eleven plays a massive role in the retail performance of the company as we embrace technological innovation in service operations. CLiQQ Kiosks in 7-Eleven stores is a convenient way for customers to pay items, buy cell phone load, e-pins, pay bills, and add cash to their e-money. The project is significant in addressing customer complaints of "no connectivity," which have long-term effects of protecting the brand, retaining customer loyalty, and attracting potential ones.

Abstract Format

html

Language

English

Keywords

Electronic funds transfers--Philippines; Convenience stores--(Philippines)

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Embargo Period

5-18-2021

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