Date of Publication
11-2021
Document Type
Dissertation
Degree Name
Doctor of Philosophy in Business
Subject Categories
Business Administration, Management, and Operations | Tourism and Travel
College
Ramon V. Del Rosario College of Business
Department/Unit
Decision Sciences and Innovation Dept
Thesis Advisor
Rodiel C. Ferrer
Defense Panel Chair
Luz Suplico-Jeong
Defense Panel Member
Wilson Cordova
Jocelyn Cruz
Raymund Habaradas
John Paolo R. Rivera
Abstract/Summary
This research examined the impact of the social interaction among actors (e.g., farm owners/managers and tertiary student interns) on farm tourism operations. This thesis utilized social exchange theory (SET) as a theoretical framework to determine whether significant relationships exist between actors’ demographic variables and level of power/influence trust, control, learning, and reciprocity in the interaction between the actors during students’ internship on farms farm tourism development and sustainability. Using a convergent parallel mixed-method research design, this study combined interview and survey as data collection methods. The qualitative method of inquiry compared existing farm tourism owners/managers’ experience through personal interviews, while the quantitative approach made use of a survey to determine patterns among Higher Education Institution administrators/students, and farm owners’ social interaction while undergoing internship in farm tourism sites to determine causal relationships between the constructs. Responses to the survey were analyzed through covariance based-structural equation model (SEM). Results showed the significance of social exchange among farm owners, HEI administrators, and student-interns in contributing to the tourism supply side, business competence, systems understanding towards farm tourism development, and sustainability in the Bicol region.
Abstract Format
html
Language
English
Format
Electronic
Physical Description
xv, 178 leaves, color illustrations
Keywords
Sustainable tourism--Philippines; Garden tours--Philippines; Internship programs--Philippines
Recommended Citation
Bagadion, A. F. (2021). An empirical study on the impact of the social interaction of farm-owners and student- interns on the development and sustainability of farm tourism in the Bicol Region, Philippines: A test of social exchange theory. Retrieved from https://animorepository.dlsu.edu.ph/etdd_dsi/4
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Embargo Period
12-1-2022
