Date of Publication


Document Type

Master's Thesis

Degree Name

Master of Science in Industrial Engineering

Subject Categories

Operations Research, Systems Engineering and Industrial Engineering


Gokongwei College of Engineering


Industrial Engineering

Thesis Adviser

Jose Edgar S. Mutuc

Defense Panel Chair

Dennis T. Beng Hui

Defense Panel Member

Dennis E. Cruz
Rosemary R. Seva


In todays business environment firms must manage to be faster in order to survive. Technology and innovation, market, and competition are changing at a rate that the world has never seen before. Clockspeed gauges this velocity of change in the external business environment and influences the pace of firms internal operations. It is measured through the rate at which product technology and process technology changes over time. However in spite of the broad recognition of the importance of Clockspeed, much of the work done on it has been subjective, anecdotal and at times speculative in nature, therefore making it hard to explicitly show the extent of its impact. Using a systems thinking perspective, this paper aims to examine the relationship between Clockspeed and its drivers by developing a simulation model of its impact on the survival of companies in an industry. Parameters that determine the Clockspeed are varied and tested to show their relative impact on the industry. The study was able to show that clockspeed (process and product clockspeed) does indeed impact the dynamic behavior of the number of companies in an industry. It revealed that survival can be maintained by having a fast process technology clockspeed and average product technology clockspeed while growth in the number of companies can be achieved by having fast product technology clockspeed regardless of how fast the process technology clockspeed. The study is able to improve industry classification that explicitly recognizes the dynamic nature of industry and technology; rather than just stating that an industry belongs to a fast or slow clockspeed one it can be stated as a fast product clockspeed industry with average process clockspeed.

Abstract Format






Accession Number


Shelf Location

Archives, The Learning Commons, 12F Henry Sy Sr. Hall

Physical Description

159 leaves ; 28 cm.


Competition; Industrial management; Organizational change--Management; Technological innovation--Management

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