Title

Acculturation of Filipino immigrants and purchase preference for Japanese brands

Date of Publication

2010

Document Type

Master's Thesis

Degree Name

Master of Science in Marketing

College

Ramon V. Del Rosario College of Business

Department/Unit

Marketing and Advertising Department

Thesis Adviser

Jaime S. Ong

Defense Panel Member

Bienvenido Lorenzo C. Encarnacion
Benison Y. Cu

Abstract Format

html

Language

English

Format

Electronic

Accession Number

CDTG004707

Shelf Location

Archives, The Learning Commons, 12F Henry Sy Sr. Hall

Physical Description

1 computer optical disc ; 4 3/4 in.

This document is currently not available here.

Share

COinS