Title

Corporate strategies for the UBP Capital Corporation

Author

Dolores G. Co

Date of Publication

1996

Document Type

Oral Comprehensive Exam

Degree Name

Master of Business Administration

Subject Categories

Business Administration, Management, and Operations

College

Ramon V. Del Rosario College of Business

Department/Unit

Decision Sciences and Innovation Dept

Abstract/Summary

UBP Capital Corporation, an investment bank which is a wholly owned subsidiary of Union Bank of the Philippines, belongs to the big umbrella of the financial service industry. Financial services industry is defined as those entities that satisfy the needs or want for full range financial services that includes commercial and personal savings. Loan and mortgage, financing, stock brokering, and specialized banking services. Investments House/Banks are those who are engage primarily in securities underwriting of other corporations including the government and its agencies.

Using the Five Model by Michael Porter in the analysis of the industry, it was found out that the threat of entry in the industry is low, that is, there exist a high entry barrier for potential entrants. The industry is also characterized by the intense rivalry of the existing players which is a result of having numerous competing firms which has more less equal asset size.

Abstract Format

html

Language

English

Format

Print

Accession Number

OCE0054

Shelf Location

Archives, The Learning Commons, 12F Henry Sy Sr. Hall

Physical Description

95 leaves ; 28 cm.

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