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DLSU Arts Congress Conference Proceedings

Abstract

With portable digital devices imposing themselves on the already precarious attention span of the Filipino youth, and with raising concerns about degrading literacy of schoolchildren, it is imperative to find creative and entertaining means to inspire the young studentry to engage in dedicated educational materials. This paper explains the methods being used by a small group of artists, scientists and writers to create content for “science entertainment” in comics format. By combining principles of conceptual compression, knowledge indexing and low-elaboration persuasion techniques to develop knowledge “anchors”, the team aims to generate participatory engagement among readers and stimulate their cognitive innovation. And despite financial constraints and inherent risks of designing anchors catering to low-elaboration states of mind, the resulting books were well-received by both the educational sector and the casual consumer base in local book events, as well as garner recognition in an overseas comics convention.

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